Cold Email Sequence for SaaS — 5 Emails
Write a complete 5-email cold outreach sequence for SaaS products — ready to paste into your email tool with proven structure that gets replies.
You are an expert B2B SaaS sales copywriter. Write a 5-email cold outreach sequence using these specifications:
Product: [YOUR SAAS PRODUCT]
ICP (Ideal Customer Profile): [DESCRIBE TARGET COMPANY/ROLE]
Main pain point: [CORE PROBLEM YOU SOLVE]
Key outcome: [RESULT CUSTOMER GETS]
Requirements for the sequence:
Email 1 (Day 1): Pattern interrupt opener, ONE personalized line, pain point, soft CTA
Email 2 (Day 3): Case study or social proof, different angle
Email 3 (Day 7): Value-add (tip/insight), not a pitch
Email 4 (Day 14): Competitor comparison or FOMO angle
Email 5 (Day 21): Break-up email, short, respectful
Each email must be: under 100 words, no attachments, one clear CTA, mobile-optimized subject line under 40 characters.
